Let's celebrate spring in Princeton!

Experience Princeton is proud to announce the launch of our "Bloom Local" initiative. This collaboration between Experience Princeton and the Municipality of Princeton, running March 19-May 26, 2024, will celebrate the arrival of spring while fostering civic pride, kindness and community.

Together, we'll be highlighting Princeton's exciting bouquet of special events, art installations, new plantings and volunteer opportunities from March through May.

who we are

Charming, Vibrant, Historic Princeton

Princeton is one of the best-known and most beautiful college towns in the country, with a rich history, a prime location halfway between New York and Philadelphia, and an established reputation for innovation. But it’s also a really fun place to hang out.

Visitors from around the world come to Princeton to explore its many cultural offerings and landmarks, scenic trails and parks, unique boutiques and diverse restaurants, and quaint neighborhoods.

Spend a day in Princeton and you'll quickly discover its many quirky charms and lively spirit, as well as its strong tradition of refined elegance.

Pink Magnolia Trees on Princeton University Campus
Suspension Cable Bridge at Princeton Institute for Advanced Study


Fun Facts + Stellar Stats

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3000 Extras

Filming for the 2001 movie A Beautiful Mind included auditions at Princeton University for 3000 extras.

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Four Months

Princeton was the nation’s capital for four months when, during the summer of 1783, the Continental Congress met in Nassau Hall.

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Institute Woods, located at the Institute for Advanced Study, is a peaceful refuge open to the public for hiking, bird-watching and contemplation.

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One Bedroom

The Albert Einstein House on Mercer Street, where Einstein lived for 20 years, is currently a 3,674-square-foot, one-bedroom private residence.


Business Spotlights

Princeton is home to many unique local businesses, known and loved across the region and beyond.

Orvana London

Orvana London

Discover Your Personal Style

Orvana London women's wear collection features rich handcrafted textiles and natural fabrics in elegant designs. Inspired by her mother and grandmother at an early age, founder and designer Alka Mattoo is passionate about textiles that are100% pashmina, cotton, silk and wool.

14 Nassau Street
Princeton, NJ 08542
(609) 388-9411

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Kopp’s Cycle

Kopp’s Cycle

Oldest Store in Princeton

Kopp's Cycle Shop was established in 1891 by E.C. Kopp and is the oldest continually running bicycle shop in America (2nd oldest in the world). The store was originally located on Nassau Street then moved to Chambers Street, John Street, Witherspoon and is now located at 38 Spring Street next to the new Municipal garage.

38 Spring Street
Princeton, NJ 08542
(609) 924-1052

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Tipple + Rose

Tipple + Rose

Tea Parlor and Apothecary

Tipple + Rose is a tea parlor and apothecary serving high tea in a cozy space and selling unique gifts and specialty teas in a retail shop that also features a zero-proof bar with a full range of non-alcoholic beverages. Popular menu items include artisan sandwiches, soups, quiches and fresh baked goods.

210 Nassau Street
Princeton, NJ 08542
(609) 303-0277

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Experience Princeton Unveils New Name and Brand Identity 

The Princeton Business Partnership is pleased to announce Experience Princeton as its new name, along with a new logo and tagline to support its brand strategy. 

Experience Princeton President Aubrey Haines notes, “The Experience Princeton brand was developed with many purposes in mind: to welcome visitors from around the world, to uphold Princeton’s reputation for excellence, and to be a responsible, engaged and forward-thinking ambassador for local business.”


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Nassau Street - Princeton NJ

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