Experience Princeton Welcomes Lilly Pulitzer

Princeton, NJ, October 17, 2023– Lilly Pulitzer has openedtheir 62rd store in Palmer Square.  

“We are thrilled to welcome Lilly Pulitzer to their new home in Palmer Square” said Lori Rabon, Vice President of Palmer Square. “Their bold and vibrant brand is the perfect complement to our upscale boutiques on Palmer Square West.”

The highly anticipated Lilly Pulitzer store opened at 45 Palmer Square West on Thursday, October 19th.  

Spanning 1200 square feet, this exquisite boutique is a true gem, showcasing one-of-a-kind details that pay homage to Princeton's unique charm. Custom fitting rooms, known as the "Tiger Room," feature hand-painted big cats, adding a touch of enchantment to the shopping experience. The store's decor is adorned with jungle and palm themes, with a special fitting room dedicated to the iconic Lilly Pulitzer story, a brand with a rich history spanning nearly 65 years.

Michelle Kelly, Brand CEO, expressed her enthusiasm, stating, "We are thrilled to open in Princeton. This location has held a special place in our hearts for some time, and we are excited to continue outfitting multiple generations and future Lilly lovers here."

Lilly Pulitzer, renowned for its iconic prints, vibrant colors, and classic styles, such as The Shift dress, offers a wide range of product categories, including Dresses, Sportswear, ladies' accessories, Luxletic®, activewear, swimwear, children's clothing, and home goods, among others.

For more information and updates, visit: https://www.lillypulitzer.com/new-arrivals/featured-shops/events/  

About Lilly Pulitzer:

In 1959-ish, Lilly Pulitzer set out to create her own happiness, opening a juice stand in Palm Beach. In need of an everyday uniform, she asked her dressmaker for something to camouflage splashes of citrus juice. The result? A comfortable, sleeveless shift dress made of colorful printed cotton. Since those early days, Lilly designs have been beloved for their casual glamour, vibrant optimism, and endlessly joyful spirit. Lilly was an original with the confidence to break all the rules, the humility to pull it off, and the vision to make women feel as good as they look. Today, her spirit is reflected in the brand’s imaginative prints, lively colors, and lifestyle categories from fashion apparel and accessories to activewear and home, which inspire everyone to shine bright and stand out. Head to www.lillypulitzer.com to learn more.  

About Palmer Square:

Nestled in the heart of downtown Princeton, Palmer Square is an open-air lifestyle center offering the best selection of beauty, apparel, gifts, and home goods. Guests enjoy a variety of dining options in their renowned restaurants, cafes, and artisanal shops, all centered around the historic Nassau Inn hotel. For more information on Palmer Square please visit www.PalmerSquare.com.

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For more information regarding this announcement please contact Jamie Volkert at 609-921-2853 or email at jvolkert@palmersquare.com.

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